Individual | Mentored Project | Visual Brand Language | July 2024

Final Image with Replicated Visualization

Reference Image/Target Visualization
Project Brief:
IKEA needs a few crafting tools created for them, including a pair of scissors, a box cutter, and a hot glue gun. Leveraging their VBL, sketch out several concepts, CAD model them accurately, 3D print/prototype as necessary, and apply CMF.
IKEA VBL
Sketch Exploration
Box Cutter First Concepts
Hot Glue Gun First Concepts
Scissors First Concepts

Box Cutter Exploration

Hot Glue Gun Exploration

Scissors Exploration

Initial Design Selections
Concept Revisions

Hot Glue Gun Revisions 1
Hot Glue Gun Revisions 2

Scissors Revisions 1
Scissors Revisions 2
Final Design Selections
Renders




Following IKEA's VBL, the design features simple geometric forms with pill-shaped elements, nickel-plated steel and black plastic, accented by a light shade of blue.






Acknowledgments:
Special thanks to Doug Cushing, an experienced industrial designer who initiated this project and offered invaluable feedback and guidance throughout the process.