Individual | Capstone Project | Product Development | August 2024 | 15 weeks
___________________________________________
Project Context
Huntington's Topic
Personal Finance & Wellbeing - users seeking clarity, growth, and control
MY FOCUS
The Subscription Economy
Description
Modern personal finance is a labyrinth of fragmented expenses, leaving users overwhelmed and uncertain. Many lack the knowledge and confidence to navigate their financial landscape, fearing the unfamiliar could trigger the catastrophic. With more subscriptions popping up on random days, money slips away unnoticed.
With Me, this paralyzing complexity is addressed by showing exactly where your cash goes, when it goes, and how to keep more of it. The app breaks down spending, groups and discounts subscriptions, and gives real insights into financial habits.
Commercial
Documentation
HOW IT WORKS
Figma Prototype followed by UX journey Maps breaking down key features of the app.
Denman Research forum
I had the opportunity to present my project at The Richard J. and Martha D. Denman Undergraduate Research Forum, "an annual event that showcases research projects from the brightest undergraduates at Ohio State." With over 250 students presenting their work, I was honored to receive 1st place in my category of 'Business, Society, and International Relations.' Below is the poster I made to showcase my Research through Design process.
